We build digital worlds that transform how users engage with innovative brands.

About us

BraidNest is a design-led digital studio based in San Francisco, partnering with ambitious startups and growing companies to bring ideas to life. We specialize in crafting modern web, mobile, and AI-powered experiences that are not only beautiful—but scalable, intuitive, and built for real-world impact. Whether you're launching a product, redesigning a platform, or exploring automation, we embed into your team to design, build, and ship with clarity and speed.

Our services

Art Direction

Branding

Design

Development

Art Direction

Art Direction

Branding

Branding

Design

Design

Development

Development

Our principles

01

Human-Centered by Design

We create with empathy—crafting experiences that align with real human needs, not just business objectives. Every decision begins with your users in mind.

01

Human-Centered by Design

We create with empathy—crafting experiences that align with real human needs, not just business objectives. Every decision begins with your users in mind.

02

Innovation with Purpose

We stay ahead of trends in design, AI, and product thinking—not to chase hype, but to create forward-thinking solutions that actually solve problems.

02

Innovation with Purpose

We stay ahead of trends in design, AI, and product thinking—not to chase hype, but to create forward-thinking solutions that actually solve problems.

03

Intelligent & Responsible Systems

From sustainable choices to ethical AI, we build products that are thoughtful by default—designed to scale, adapt, and respect the world they impact.

03

Intelligent & Responsible Systems

From sustainable choices to ethical AI, we build products that are thoughtful by default—designed to scale, adapt, and respect the world they impact.

By the numbers

1

Years of building digital products

10+

Clients across 8 countries

5

Products brought to market

1

Core disciplines: Design, Development, AI

Capabilities

01

Market Research

Gathering and analyzing data about a target audience’s preferences, behaviors, and needs to inform design and marketing decisions. This capability enables us to understand market trends, identify opportunities, and tailor strategies to meet consumer demands effectively.

02

Brand Strategy

Development of a comprehensive plan to establish and strengthen a brand’s identity, positioning, and market presence. This capability includes defining the brand’s mission, values, target audience, and unique selling propositions. By creating a cohesive brand narrative and visual identity, Studio Terrace ensures consistent messaging across all touchpoints, fostering brand loyalty and recognition.

03

Experience Design

Creating seamless, intuitive, and engaging interactions between users and products or services. This capability involves understanding user journeys, designing user interfaces (UI), and enhancing user experiences (UX) through research, prototyping, and testing. By prioritizing user needs and behaviors, the agency crafts digital and physical experiences that are both functional and enjoyable.

04

Product Launch

Planning and execution of introducing a new product to the market. This capability involves developing a comprehensive launch strategy that includes market research, branding, marketing, and promotional activities. We ensure that all visual and communication elements align with the brand identity and resonate with the target audience. By creating compelling launch campaigns, coordinating events, and leveraging multiple marketing channels, the agency maximizes product visibility and generates buzz.

01

Market Research

Gathering and analyzing data about a target audience’s preferences, behaviors, and needs to inform design and marketing decisions. This capability enables us to understand market trends, identify opportunities, and tailor strategies to meet consumer demands effectively.

02

Brand Strategy

Development of a comprehensive plan to establish and strengthen a brand’s identity, positioning, and market presence. This capability includes defining the brand’s mission, values, target audience, and unique selling propositions. By creating a cohesive brand narrative and visual identity, Studio Terrace ensures consistent messaging across all touchpoints, fostering brand loyalty and recognition.

03

Experience Design

Creating seamless, intuitive, and engaging interactions between users and products or services. This capability involves understanding user journeys, designing user interfaces (UI), and enhancing user experiences (UX) through research, prototyping, and testing. By prioritizing user needs and behaviors, the agency crafts digital and physical experiences that are both functional and enjoyable.

04

Product Launch

Planning and execution of introducing a new product to the market. This capability involves developing a comprehensive launch strategy that includes market research, branding, marketing, and promotional activities. We ensure that all visual and communication elements align with the brand identity and resonate with the target audience. By creating compelling launch campaigns, coordinating events, and leveraging multiple marketing channels, the agency maximizes product visibility and generates buzz.

Our people

Hadi Mahboob

Founder, Developer

Hadi Mahboob

Founder, Developer

Hadi Mahboob

Founder, Developer

Clients

INVALERT

BraidPay

DCA online

Dr Click

Glazzen

Ayda Bakery

Got a project

in mind?

Let's have a chat about it

Get in touch

Got a project

in mind?

Let's have a chat about it

Get in touch